13 Amazing Examples of B2B Content Marketing

 B2B (Business-to-Business) content marketing is an essential aspect of any company's marketing strategy, especially in today's digital age. The purpose of B2B content marketing is to provide valuable information to potential customers and establish the company as an industry expert. Here are 13 amazing examples of B2B content marketing that businesses can learn from.

1. HubSpot's Blog: HubSpot's blog provides valuable information on inbound marketing, sales, and customer service. The blog is updated regularly with informative and engaging articles.
2. GE Reports: GE Reports is a digital magazine that covers the latest innovations and breakthroughs in various industries, including energy, transportation, and healthcare.
3. LinkedIn's Marketing Solutions Blog: LinkedIn's Marketing Solutions blog provides valuable insights and tips on B2B marketing, including content marketing, social media, and lead generation.
4. Salesforce's Marketing Cloud Blog: Salesforce's Marketing Cloud blog provides informative articles on B2B marketing, including digital marketing, customer engagement, and data-driven marketing.
5. Marketo's Marketing Blog: Marketo's Marketing blog provides valuable information on marketing automation, lead generation, and customer engagement.
6. Oracle Marketing Cloud's Blog: Oracle Marketing Cloud's blog provides valuable insights and tips on B2B marketing, including digital marketing, customer engagement, and data-driven marketing.
7. DocuSign's B2B Marketing Blog: DocuSign's B2B Marketing blog provides valuable information on digital transactions, including eSignatures, workflows, and security.
8. Dropbox for Business Blog: Dropbox for Business blog provides valuable information on cloud storage and collaboration, including best practices, tips, and case studies.
9. Hubspot's eBooks: Hubspot offers a variety of eBooks on topics such as inbound marketing, lead generation, and email marketing.
10. Sprout Social's Insights: Sprout Social's Insights provides valuable information on social media marketing, including best practices, case studies, and industry trends.
11. AdRoll's B2B Marketing Blog: AdRoll's B2B Marketing blog provides valuable information on performance-driven marketing, including retargeting, programmatic advertising, and omnichannel marketing.
12. Influitive's Advocate Marketing Blog: Influitive's Advocate Marketing blog provides valuable information on advocate marketing, including customer referrals, customer advocacy, and word-of-mouth marketing.
13. Marketo's eBook Library: Marketo offers a variety of eBooks on topics such as lead generation, account-based marketing, and marketing automation.

By creating valuable and informative content, B2B companies can establish themselves as experts in their respective industries and attract potential customers. These examples show that B2B content marketing can take many forms, including blogs, eBooks, and online magazines.